Privacy Policy for SUP
Last Updated: [Date of Last Update – e.g., September 8, 2025]
Welcome to SUP (“we,” “our,” “us,” or the “Company”). We operate the website https://supelectron.com (the “Site”). Your privacy is critically important to us. This Privacy Policy document is designed to help you understand how we collect, use, communicate, disclose, safeguard, and otherwise make use of your personally identifiable information (“Personal Data”).
We have developed this policy to inform you, as a user of our Site, of the following:
- The types of Personal Data we collect and why we collect it.
- How we use and share that data.
- The choices you have regarding your data, including how to access and update it.
- The steps we take to protect your data.
By accessing and using our Site, you accept and agree to the practices described in this Privacy Policy. If you do not agree with the terms of this policy, please do not access or use the Site.
1. Who We Are
Our website address is: https://supelectron.com (Link).
The legal entity responsible for your Personal Data is:
Shenzhen Sapuer Technology Co., Ltd.
Room 702, No. 18, Lane 5, Baole Xin Cun,
Yongfeng Community, Xixiang Street,
Bao’an District, Shenzhen, Guangdong Province, China
2. Information We Collect
We collect information to provide our services effectively and to improve your experience. The information we collect can be categorized as follows:
a) Information You Provide Voluntarily
- Contact Information: When you use our contact forms, request information, or inquire about our products/services, you may provide us with your name, email address, phone number, company name, and any other details you include in your message.
- User-Generated Content: As our Site allows users to upload text and images, we collect the content you submit. Please be aware that any personal information you include in these uploads will be collected and stored by us.
- Transaction and Billing Information: If you purchase a product or service from us, we will collect information necessary to process your order, such as your shipping address, billing address, and payment details. Please note that we do not store your full credit card information; payments are processed by secure third-party payment processors.
b) Information Collected Automatically
- Log Data: Like most site operators, we collect information that your browser sends whenever you visit our Site (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages, and other statistics.
- Cookies and Tracking Technologies: We use cookies and similar tracking technologies to track activity on our Site and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site. For more details, please see our “Cookies” section below.
c) Information From Third Parties
We may receive information about you from third-party services. For example, if you use a social media feature on our Site, that platform may send us certain information about you as per your privacy settings on that platform.
3. How We Use Your Information
We use the information we collect for various purposes, including:
- To Provide and Maintain Our Service: To process your orders, deliver products and services, and manage your account (if applicable).
- To Communicate With You: To respond to your inquiries, comments, and questions; to provide customer support; to send you technical notices, updates, security alerts, and administrative messages.
- To Improve Our Site and Services: To analyze how users interact with our Site, which helps us improve functionality, content, and user experience.
- For Marketing Purposes: With your consent where required by law, we may send you information about products, services, offers, promotions, news, and events we believe may be of interest to you. You can opt-out of these communications at any time.
- To Protect Our Rights: To detect, prevent, and address technical issues, fraud, or other illegal activities; to protect the rights and property of SUP and others.
4. Legal Basis for Processing (For EEA and UK Users)
If you are from the European Economic Area (EEA) or the United Kingdom (UK), our legal basis for collecting and using your Personal Data depends on the information concerned and the specific context in which we collect it. We typically rely on the following bases:
- Performance of a Contract: When we need your data to fulfill a contractual obligation with you (e.g., to deliver a product you purchased).
- Legitimate Interests: When processing is necessary for our legitimate business interests, such as improving our services, marketing, and security, provided that your fundamental rights do not override those interests.
- Consent: Where we have obtained your clear, affirmative consent to process your data for a specific purpose (e.g., sending marketing emails). You can withdraw your consent at any time.
- Legal Compliance: When we have a legal obligation to process your data.
5. How We Share and Disclose Your Information
We do not sell your Personal Data. We may share your information in the following situations:
- Service Providers: We employ third-party companies and individuals to facilitate our Site (“Service Providers”), provide the Service on our behalf, perform Service-related services (e.g., payment processing, hosting, data analysis, customer service, email delivery), or assist us in analyzing how our Site is used. These third parties have access to your Personal Data only to perform these tasks and are obligated not to disclose or use it for any other purpose.
- Business Transfers: If we are involved in a merger, acquisition, or asset sale, your Personal Data may be transferred. We will provide notice before your Personal Data is transferred and becomes subject to a different Privacy Policy.
- Legal Requirements: We may disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).
- To Protect Rights: We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person, or illegal activities.
6. International Data Transfers
Your information, including Personal Data, is processed at our operating offices in China and in any other places where the parties involved in the processing are located. This means your information may be transferred to — and maintained on — computers located outside of your country, province, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.
If you are located outside China and choose to provide information to us, please note that we transfer the data, including Personal Data, to China and process it there. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.
7. Your Data Protection Rights
Depending on your location, you may have the following rights regarding your Personal Data:
- Access and Portability: The right to access and receive a copy of your Personal Data.
- Rectification: The right to correct or update any inaccurate or incomplete Personal Data we hold about you.
- Erasure (“Right to be Forgotten”): The right to request the deletion of your Personal Data.
- Restriction of Processing: The right to request that we temporarily or permanently stop processing all or some of your Personal Data.
- Objection to Processing: The right to object to our processing of your Personal Data where we are relying on a legitimate interest and there is something about your particular situation which makes you want to object to processing on this ground.
- Withdraw Consent: Where we rely on your consent to process your Personal Data, you have the right to withdraw that consent at any time.
To exercise any of these rights, please contact us at the details provided below. We will respond to your request within a reasonable timeframe and in accordance with applicable law.
8. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to track activity on our Site and store certain information. The technologies we use may include:
- Essential Cookies: Required for the operation of our Site.
- Analytics/Performance Cookies: Allow us to recognize and count the number of visitors and see how visitors move around our Site.
- Functionality Cookies: Enable us to personalize content and remember your preferences.
- Targeting Cookies: Record your visit to our Site, the pages you have visited, and the links you have followed.
You can control your cookie settings through your browser settings. However, blocking some types of cookies may impact your experience on our Site.
9. Data Retention
We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
10. Data Security
The security of your data is important to us. We use commercially acceptable means to protect your Personal Data. However, please remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use strong security measures, we cannot guarantee its absolute security.
11. Children’s Privacy
Our Site does not address anyone under the age of 18 (“Children”). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.
12. Intellectual Property
All content on this Site, including but not limited to the SUP logo, text, graphics, images, photographs, audio, video, and software (collectively, the “Content”), is the exclusive intellectual property of Shenzhen Sapuer Technology Co., Ltd. or its content suppliers and is protected by international copyright, trademark, patent, and other intellectual property laws. The compilation of all content on this site is our exclusive property. Unauthorized use, reproduction, modification, or distribution of any Content is strictly prohibited.
13. Links to Other Sites
Our Site may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
14. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date at the top. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
15. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please do not hesitate to contact us:
- By Email: info@supelectron.com
- Through our Website: https://supelectron.com/contact-us/ (Link)
- By Mail: Shenzhen Sapuer Technology Co., Ltd., Room 702, No. 18, Lane 5, Baole Xin Cun, Yongfeng Community, Xixiang Street, Bao’an District, Shenzhen, Guangdong Province, China